The products segment remains a core pillar of the Weight Management Market, driven by the accessibility and convenience of Meal Replacements and Dietary Supplements.

• Dietary Supplements (Market Leader): Accounting for the largest revenue share (over 60%), this segment includes appetite suppressants, fat burners (e.g., L-Carnitine), carb blockers, and functional botanicals. Growth is robust, driven by consumer preference for "natural" ingredients and a desire for non-prescription solutions. The challenge lies in regulatory scrutiny and proving clinical efficacy amidst widespread product claims.

• Meal Replacements (Consistent Growth): This segment, which includes low-calorie shakes, bars, and pre-packaged meals, holds a significant share (over 40%) and provides a highly structured, calorie-controlled method for weight loss. The value proposition is convenience and precision. This segment is experiencing further innovation through personalized nutrition kits and subscription services that cater to specific dietary needs (e.g., keto, high-protein) and enhance long-term compliance. The strategic goal of these products is to provide a comprehensive nutritional foundation, whether used as a standalone solution or, increasingly, as a supportive tool alongside pharmacological therapies.